Dixon Wells, Inc. is a leading national insurance brokerage firm with multiple locations in the US. With our product knowledge, underwriting expertise, and sales support, we can effectively and efficiently handle your life, disability, LTC and annuity product needs. Our LifeMark Partners membership, innovative technology platform, and focus on product training, allow us to provide more opportunities to grow your insurance business. To learn more about our insurance carriers, top compensation, and professional support, contact your local Dixon Wells office. We’re committed to providing the best solutions for you and your clients.

Our History

Dixon Wells, Inc. is one of the fastest growing brokerage general agencies in the country. Founded in 2009, the firm represents the union of five organizations with a combined total of more than a 125 years combined experience. This depth of knowledge offers a unique blend of high tech and high touch, where long-term relationships are the key.

In December of 2009, Conwell & Associates (Birmingham, AL) and Grice Financial (Charlotte, NC) merged and became Dixon Wells, Inc. In 2011, Hunt Financial (Columbia, SC) and Quantum Insurance (Nashville, TN) broadened the Dixon Wells footprint. In 2014, Dixon Wells acquired Special Service Agency (Richmond, VA). The Rucker Company merged with Dixon Wells in January 2016 to expand our footprint into the northeast with locations in Columbus, Ohio and Philadelphia, Pennsylvania.

Dixon Wells was founded on the principle of delivering exceptional service that quickly and efficiently manages every step in the processing of life, long term care, annuities and disability insurance. This is melded with the most stable and forward-looking products, carrier partners and point of sale assistance in the industry. Dixon Wells provides their partners with an unparalleled environment in which they can be of service to their clients.

Our Background


Conwell & Associates was founded more than half a century ago and developed an expertise in working with brokers. Under the leadership of its current principal, Bill Conwell, the Birmingham office of Dixon Wells has 30 years’ experience in working with broker dealers and banks, as well as wirehouses and financial planning professionals.

In 1998, after more than ten years in the industry, Steve Grice founded Grice Financial. In addition to working with brokers and financial planners, the firm developed deep proficiency with broker dealers, financial planners, property & casualty agencies as well as other non traditional distribution channels. In 1996, when the Supreme Court cleared the way for banks to sell insurance, they were one of the first firms to develop those markets.

Hunt Financial Group was founded 30 years ago in Columbia, SC and is a full-service brokerage general agency with an expertise in advanced market, multi-platform specialization. Principal Ray Hunt has developed long-lasting relationships both the wirehouse and traditional brokerage channels. A former trustee of the National Association of Financial Advisors, Ray is known for working with all channels on developing programs that build value.

(L to R) Top Row: Steve Grice (retired), David Kopelcheck, John Rucker (emeritus)  Bottom Row:  Ray Hunt, Bill Conwell, Robert Flack

Meet the Partners

(L to R) Top Row: Steve Grice (retired), David Kopelcheck, John Rucker (emeritus) Bottom Row: Ray Hunt, Bill Conwell, Robert Flack

Quantum Insurance Partners of Nashville, Tennessee was founded 31 years ago as Benz & Associates. Current Dixon Wells principal, Robert Flack acquired the business in 1997. When founded, the firm focused on working with property & casualty insurance agencies. Robert has enhanced the firm’s technology platform and has worked to broaden distribution channels into new areas such as financial planners, career agencies and community and regional banks.

Special Service Agency of Richmond, Virginia began serving brokers in the Mid- Atlantic region in 1979. Founded on the principles of providing personal attention, top products, strong underwriting and knowledgeable personnel, the agency was a perfect addition to the growing Dixon Wells family. Since its acquisition, the Richmond office has continued serving those ideals while bringing technology and a broader product portfolio to a growing group of financial professionals.

The Rucker Company was the most recent addition to Dixon Wells in January, 2016.  The founders, Dave Kopelcheck and John Rucker provided advanced insurance life sales in Columbus, Ohio and Philadelphia, PA for over 60 years. The Rucker Company built a successful BGA operation by providing critical underwriting expertise, point of sale assistance, and advanced sales support to the banking, wire house, and independent advisor channels. Current Dixon Wells principal, Dave Kopelcheck is a current member of the Risk Appraisal Forum, which is an exclusive organization that focuses on advanced underwriting.


LIBRA Insurance Partners
Financial Planning Association
National Association of Independent Life Brokerage Agencies Professional Life Advisors Network
Society of Professional Service Professionals
National Association of Insurance and Financial Advisors